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Green Mountain Health Alliance Completes Rebrand to Green Mountain

Cannabis License Applicant Unveils New Online Experience as Company Expands Business Scope

From globenewswire.com link to release March 21st 2019

Penticton, BC, March 21, 2019 (GLOBE NEWSWIRE) — Green Mountain Health Alliance Ltd., an upcoming socially responsible, low-cost, large-scale wholesale cannabis and hemp producer, has successfully completed a transformation to become known as Green Mountain; unveiling a new online presence and revamped branding in addition to the Company name change. The rebrand comes as the Company expands the scope of the business to include new developments, including plans to grow industrial hemp for the extraction of cannabidiol (CBD).

“We are extremely pleased with Green Mountain’s enhanced identity, and we feel that the simplified name adjustment better encompasses the Company’s flexibility in its future direction and ability to respond fluidly to the ever-evolving cannabis market,” said Green Mountain President, Wade Attwood. “We built our Company in alliance with our Indigenous partners, and designed our business plans to facilitate expansion and flexibility within these partnerships. While our business activities will still be focused on the large-scale cultivation of high-quality cannabis plants for both recreational and medical purposes, we are in the process of implementing additional ventures which will add significant value to our Company and complement our core mission”.

Green Mountain retained the services of the renowned, award-winning Calgary-based Maverick Agency for the rebrand. Mr. Attwood noted, “We were thrilled to work with Maverick and are very appreciative of the creative, functional and attractive online experience and brand they have created for us. They were a pleasure to work with and worked incredibly hard to truly capture the essence of our Company and the dedication to social responsibility that make us stand out in the market.”

Matthew Howard, Founding Partner and Managing Director for Maverick said, “Maverick is very pleased to have partnered with such a dynamic and visionary group as Green Mountain. They are unwavering in their vision, and the pairing of their passion and steadfast business acumen make them a powerful contender to enter this space. We are grateful to be able to position the brand and online experience to reflect the values that drive the organization and will power their continued success.” 

Formed in the fall of 2017 to pursue an application to become a licensed cultivator and processor of cannabis under Health Canada’s ACMPR program, Green Mountain has secured three properties in the Okanagan Valley in BC. A full cannabis Cultivation and Processing License is in the approval process on a 16-acre parcel in Kaleden, British Columbia, with the first stage of greenhouse construction anticipated to be complete in the spring of 2019. Green Mountain has a Letter of Intent to lease a 98-acre parcel of Indigenous agricultural land and has leased a commercial greenhouse in the White Lake area of Kaleden, intending to cultivate industrial hemp for the extraction of cannabidiol (CBD) and conduct research and development on a high CBD hemp strain.  

Once licensed by Health Canada, Green Mountain will grow cannabis and hemp, sell nursery stock, harvest and sell dried cannabis and hemp flower, and process and sell cannabis derivatives. The company has a strong commitment to social responsibility with Indigenous partnerships forming the foundation of its business; through Green Mountain’s operations, it is involved with members of the Penticton Indian Band, Pimicikamak Okimawin, and the Manitoba Métis Federation. The Company is committed to sustainable outdoor and greenhouse growing practices which will reduce environmental impacts and utilize natural elements to ensure the highest quality product.

About Green Mountain

Located in the Okanagan Valley, BC’s best cannabis growing area, Green Mountain is progressing towards becoming one of Canada’s leading, socially responsible, low-cost, large-scale wholesale cannabis and hemp producers. Our team of employees, proven industry experts, and Indigenous partners are working to ensure we will provide safe, sun-grown, high-quality cannabis and hemp using environmentally sustainable cultivation methods and greenhouse technology.

As a wholesale, high-volume, low-cost producer, Green Mountain is ideally positioned to fill a market gap; providing the expanding Canadian medical and recreational cannabis industry with consistently high-quality product utilizing superior genetics. The company has secured over 100 acres with the potential for over 1,000,000 square feet of growing space. For more information, visit www.gmtn.ca.  

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